It's September 2020 and most of you are probably scheduling virtual meetings with your clients, contractors, consultants, friends and possibly even family members like never before. Since COVID started hitting our lives globally about 6 months ago many organisations are scrambling to figure out how we can transition many of their interactions with their prospects and clients to online meetings and collaboration. At About Inbound we consider it important to constantly test and try new business apps so that we can provide the best advice possible to our customers about what software in conjunction with Hubspot might best fit their needs. As Microsoft has recently been making huge progress in their Teams and Teams Meetings functionality we decided it was time to test if it was possible to integrate Teams Meetings directly with Hubspot meetings to replace our link to Skype. In short, the answer is no. Right now it is not possible but it might be in the future. While looking into this, my IT consultant past kicked in and I decided to snoop around and see why not and if there were any workarounds and what would work best. These types of challenges are great reasons for me to dig around and learn about what is happening with the different Marketing tech and IT tools. After some research and testing I've put together a post around Hubspot meetings and Office 365 Teams meetings. I will discuss their uses and why integrating them or using Hubspot meetings with another online meetings tool would be super powerful.
How do you make your online meetings, training or events work best for all your attendees?
It is very important to ask yourself this question before diving in and selecting this tools. If you don't give this enough consideration before you make the switch to online meetings, prepare that webcast or create that online training, you might find it very hard to satisfy your attendees and reach your goals. It could mean the difference between a temporary experiment where your efforts are only appreciated because there are no other in person alternatives and then quickly abandoned when it becomes possible to replace all of the technology by in person meetings and the chance to really embrace the possibilities that all the technologies we have access to bring and move you and your organisation forward.
I am not advocating that we should replace all our personal interactions with online events and training when you don't have to but merely to combine these ways of connecting so that you can create a diverse and comfortable set of channels to connect with people in many situations and make the best use of everyone's valuable time.
This is part 2 of a 3 part series where we try to ask and answer the higher level questions about how approach meetings, training and webinars using online tools. In part 1 we had a look at what the major features of connecting online are and what there benefits are. In this part we will look into how to optimise these advantages so they enable you to be as successful as possible from the start.
Now that the world is moving largely online as a temporary replacement for in person contact during the Covid19 pandemic, there are questions popping up about how to adopt the tools needed and how to use this way of connecting effectively. I noticed that there is a large amount of practical content being written about how to use online tools at the moment but its harder to find information about what makes an effective strategy is to conduct high quality meetings or training online. Information on how to minimise the disadvantages of online training and meetings versus in person meetings is also a lot harder to come by. In this 3 part series about online meetings, training's and events, I will try to address some of these deeper questions. We'll start with the defining the key features and look at their advantages in this post. In the second post we will look at how you can make the best use out of the advantages so you can get the maximum value possible out of moving your events online and in the final post I will discuss some of the disadvantages and how to deal with them